Assistant Brand Manager-00000ODQ
Description
1. Execute agreed annual marketing plan-focus on product launch, artwork development, promotion plan and execution
2. Assess consumer promotion activities effectiveness and efficiency for future
refinement
3. Track competitive activities- new product launch, promotion, new TVC and media spending pattern regularly and provide constant update
4. Prepare monthly sales analysis report
5. Prepare monthly status report for new product
6. Prepare monthly A&P report
7. Prepare AC Neilsen bimonthly summary to identify business opportunities
8. Prepare consumer research proposal, ensure timely delivery of research project and write up basic research summary to learn consumer insights
Qualifications
1. Bachelor degree above
2. 2 years marketing experience in FMCG MNC
3. Good project managment ability
4. Good command of English
Primary Location:Asia Pacific-China-Shanghai-Shanghai
Organization: Johnson & Johnson (China) Ltd. (7047)
Job Function: Marketing
Description
1. Execute agreed annual marketing plan-focus on product launch, artwork development, promotion plan and execution
2. Assess consumer promotion activities effectiveness and efficiency for future
refinement
3. Track competitive activities- new product launch, promotion, new TVC and media spending pattern regularly and provide constant update
4. Prepare monthly sales analysis report
5. Prepare monthly status report for new product
6. Prepare monthly A&P report
7. Prepare AC Neilsen bimonthly summary to identify business opportunities
8. Prepare consumer research proposal, ensure timely delivery of research project and write up basic research summary to learn consumer insights
Qualifications
1. Bachelor degree above
2. 2 years marketing experience in FMCG MNC
3. Good project managment ability
4. Good command of English
Primary Location:Asia Pacific-China-Shanghai-Shanghai
Organization: Johnson & Johnson (China) Ltd. (7047)
Job Function: Marketing